{"id":2071,"date":"2026-01-27T09:48:11","date_gmt":"2026-01-27T09:48:11","guid":{"rendered":"https:\/\/media-studies.ro\/2024\/carlastancu\/?p=2071"},"modified":"2026-01-31T22:43:00","modified_gmt":"2026-01-31T22:43:00","slug":"introduction-goals","status":"publish","type":"post","link":"https:\/\/media-studies.ro\/2024\/carlastancu\/2026\/01\/27\/introduction-goals\/","title":{"rendered":"Introduction, Goals"},"content":{"rendered":"\n

For the major task music video, I am planning a large-scale production, which will require meticulous research and planning in order to ensure everything goes smoothly. I have high expectations for myself, to surpass the preliminary work in terms of overall quality. <\/p>\n\n\n\n

The work I have been doing for the minor tasks will intersect with various different areas of the major task research and planning, mainly looking at audience relating to the social media chapter and location, characters and branding relating to the digipak. <\/p>\n\n\n\n

I plan to use several locations for the shoot, improve my use of lighting and equipment in general, and researching some unconventional compositions and narratives, trying to build a deeper meaning to my work. <\/p>\n\n\n\n

The music video song choice will be from The Undecided Who’s new album that is currently in the works. The album is titled “Death is a City”<\/p>\n\n\n\n

To conclude this short introductory post, I would like to look at a short list of music video analysis theories by Andrew Goodwin<\/strong><\/p>\n\n\n\n

    \n
  1. Music videos demonstrate genre characteristics (e.g. Stage performances in metal videos, dance routines for boy\/girl bands)<\/li>\n\n\n\n
  2. There is a relationship between the lyrics and the visuals (Either illustrative, amplifying or contradicting)<\/li>\n\n\n\n
  3. There is a relationship between the music and the visuals (Either illustrative, amplifying or contradicting)<\/li>\n\n\n\n
  4. The demands of the record label will include the need for lots of close-ups of the artist and the artist may develop motifs which recur across their work (e.g. A visual style)<\/li>\n\n\n\n
  5. There are frequent references to the notion of looking (screens within screens, telescopes, etc) and particularly voyeuristic (sexual) treatment of the female body<\/li>\n\n\n\n
  6. There is often intertextual references (to films, TV programmes, other music videos, etc)<\/li>\n\n\n\n
  7. Whether the video is primarily performance-based, narrative-based or concept-based and how element of each is used in it<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

    For the major task music video, I am planning a large-scale production, which will require meticulous research and planning in order to ensure everything goes smoothly. I have high expectations for myself, to surpass the preliminary work in terms of overall quality. The work I have been doing for the minor tasks will intersect with […]<\/p>\n","protected":false},"author":1,"featured_media":2312,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-2071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research-and-planning"],"_links":{"self":[{"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/posts\/2071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/comments?post=2071"}],"version-history":[{"count":7,"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/posts\/2071\/revisions"}],"predecessor-version":[{"id":2410,"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/posts\/2071\/revisions\/2410"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/media\/2312"}],"wp:attachment":[{"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/media?parent=2071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/categories?post=2071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/media-studies.ro\/2024\/carlastancu\/wp-json\/wp\/v2\/tags?post=2071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}